Paramark News Desk
Latest
Guidelines become blurred lines in the absence of strict FTC regulations for election influencers
Paramark News Desk
Latest
Twitch appoints new ad exec from within Amazon, signaling shift in video ad strategy as competition heats up
Paramark News Desk
B2C
DoorDash unveils new omnichannel ad solutions to compete with Instacart and Uber
Paramark News Desk
Latest
Latest
Latest
Latest
As contentious campaigns tempt influencers, smart marketers become stewards of authenticity
As contentious campaigns tempt influencers, smart marketers become stewards of authenticity
Nov 20, 2024
Nov 20, 2024
Paramark News Desk
Latest
Latest
Guidelines become blurred lines in the absence of strict FTC regulations for election influencers
Guidelines become blurred lines in the absence of strict FTC regulations for election influencers
Nov 4, 2024
Nov 4, 2024
Paramark News Desk
Latest
Latest
Twitch appoints new ad exec from within Amazon, signaling shift in video ad strategy as competition heats up
Twitch appoints new ad exec from within Amazon, signaling shift in video ad strategy as competition heats up
Oct 28, 2024
Oct 28, 2024
Paramark News Desk
Latest
Latest
Tracking the 'Untrackable': billups launches new analytics suite to deliver better OOH metrics
Tracking the 'Untrackable': billups launches new analytics suite to deliver better OOH metrics
Oct 18, 2024
Oct 18, 2024
Paramark News Desk
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Latest
As contentious campaigns tempt influencers, smart marketers become stewards of authenticity
Nov 20, 2024
Paramark News Desk
Latest
Guidelines become blurred lines in the absence of strict FTC regulations for election influencers
Nov 4, 2024
Paramark News Desk
Latest
Twitch appoints new ad exec from within Amazon, signaling shift in video ad strategy as competition heats up
Oct 28, 2024
Paramark News Desk
Latest
Tracking the 'Untrackable': billups launches new analytics suite to deliver better OOH metrics
Oct 18, 2024
Paramark News Desk
Latest
What the Europe's recent rate cut might mean for business growth and ad spend
Oct 18, 2024
Paramark News Desk
Latest
US consumers show resilience with strong Q3 spending, potentially signaling the soft landing brands have been hoping for
Oct 14, 2024
Paramark News Desk
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AI
AI
AI
AI
Google’s search dominance dips as AI and rivals emerge, but experts say it won't be dethroned so easily
Google’s search dominance dips as AI and rivals emerge, but experts say it won't be dethroned so easily
Oct 10, 2024
Oct 10, 2024
Paramark News Desk
AI
AI
Intent and context matter more than ever, as Google and Microsoft roll out AI Overviews
Intent and context matter more than ever, as Google and Microsoft roll out AI Overviews
Oct 9, 2024
Oct 9, 2024
Paramark News Desk
B2C
B2C
B2C
B2C
Trade tariffs threaten consumer uncertainty, as experts look to supply chains for a crystal ball
Trade tariffs threaten consumer uncertainty, as experts look to supply chains for a crystal ball
Dec 9, 2024
Dec 9, 2024
Paramark News Desk
B2C
B2C
Weak earnings from Urban Outfitters proves that even the top Millennial-birthed brands are still struggling to connect with Gen Z
Weak earnings from Urban Outfitters proves that even the top Millennial-birthed brands are still struggling to connect with Gen Z
Oct 18, 2024
Oct 18, 2024
Paramark News Desk
B2C
B2C
DoorDash unveils new omnichannel ad solutions to compete with Instacart and Uber
DoorDash unveils new omnichannel ad solutions to compete with Instacart and Uber
Oct 14, 2024
Oct 14, 2024
Paramark News Desk
B2C
B2C
Advertisers see big returns with TikTok's new automated community engagement tools
Advertisers see big returns with TikTok's new automated community engagement tools
Oct 14, 2024
Oct 14, 2024
Paramark News Desk
Load More
B2C
Trade tariffs threaten consumer uncertainty, as experts look to supply chains for a crystal ball
Dec 9, 2024
Paramark News Desk
B2C
Weak earnings from Urban Outfitters proves that even the top Millennial-birthed brands are still struggling to connect with Gen Z
Oct 18, 2024
Paramark News Desk
B2C
DoorDash unveils new omnichannel ad solutions to compete with Instacart and Uber
Oct 14, 2024
Paramark News Desk
B2C
Advertisers see big returns with TikTok's new automated community engagement tools
Oct 14, 2024
Paramark News Desk
B2C
Pinterest unveils AI-powered Performance+ Suite to boost ad campaigns
Oct 10, 2024
Paramark News Desk
B2C
After the most recent positive jobs report, are brands really ready to 'unpause' their stalled ad spend?
Oct 10, 2024
Paramark News Desk
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