The Brandformance Podcast • Ep 29
The Growth Myth Every Startup Needs to Unlearn
Amrita Mathur, a former marketing leader at Superside, ClickUp, and Zapier, shares hard truths about startup growth and product-market fit. She reveals why creativity, not just tactics, drives sustainable success, and how product and marketing strategies are inseparable. Discover how smart brands are navigating AI disruption and the power of building your own brand "universes."
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